According to a report published by Simple Flying, Turkish Airlines is currently expected to secure a major new sponsorship deal with Liverpool FC. Under this proposed partnership, which is reportedly scheduled to span a five-year period, the airline is expected to establish a highly visible brand presence with the club.
As part of the reported agreement, Turkish Airlines is set to replace Standard Chartered on Liverpool's shirt. The sponsorship deal is reportedly valued at more than 400 million dollars overall, although official confirmation of the final terms has yet to be formally announced by either of the involved parties.
